AWCFS | Media & Gender Justice

Media & Gender Justice

Empowering the media to champion gender justice and equality for social transformation.

Our Goal

A media that actively promotes gender justice and equality to drive meaningful social transformation, ensuring fair representation and opportunities for all genders.

Our Objectives

Research & Content

Generate well-researched content to promote gender diversity and equality in media representation.

Visibility

Promote visibility of women and children in and through the media to counter underrepresentation.

Accountability

Use media to hold governments and key actors accountable for gender equality commitments.

Partnerships

Strengthen strategic partnerships to advocate collectively for gender equality in media.

Broad Activities

Media Monitoring & Engagement

  • Monitor gender reporting focusing on portrayal and positioning of women and children
  • Present research findings to media stakeholders to drive change
  • Engage media houses on gender policy inclusion and implementation
  • Run targeted media campaigns tied to the international calendar

Capacity Building & Advocacy

  • Train journalists on gender-sensitive reporting and ethical coverage
  • Partner with CSOs to hold government accountable for gender commitments
  • Develop justice-centered content via AWC platforms (Kenyan Woman, Reject, GBV magazines)
  • Convene multi-stakeholder dialogues on gender and media issues

Our Impact

0

Media Houses Engaged

0

Journalists Trained

0

Research Studies

0

Media Campaigns

Gender Justice in Action