About AWCFS

Empowering African women and children through media since 1994

Our Story

The African Woman and Child Feature Service (AWC) is a media-focused, non-governmental organization (NGO) with a regional outlook and a vision of a media that enhances acceptance of diversity and gender equality for equitable development.

Established in 1994, we were pioneers in the field of engendering the media within Eastern Africa. We focus on the intersection between gender, media, and development—working both within and outside the media at national, regional, and international levels to create lasting change.

For nearly three decades, we have been at the forefront of advocating for fair representation of women and children in media, developing innovative training programs, and producing groundbreaking research on media diversity.

AWCFS team working in the field

Our Core Beliefs

Women participating in training

Our Mission

To promote diversity, gender equity, social justice, and sustainable development in Africa through innovative media strategies, capacity building, research, and content development.

Empowered women and children

Our Vision

A media landscape that truly reflects and champions diversity and gender equality, serving as a powerful catalyst for equitable development across Africa.

Diverse team collaborating

Our Values

  • Gender Equality: We believe in equal representation and opportunities for all genders
  • Social Justice: We advocate for fair treatment and systemic change
  • Integrity: We maintain the highest ethical standards in all we do
  • Innovation: We constantly seek creative solutions to complex challenges